For a movie like X-Men Origins: Wolverine, these brief little videos in which the characters speak directly to camera about themselves is way more intriguing to me than an ordinary old trailer. In the trailers we get glimpses of these guys, and of course there's more of an emphasis on Wolverine and Sabretooth, but with individual videos we can actually take a good look at Gambit, Wraith and Deadpool (speaking of whom, Ryan Reynolds, all that working out seriously paid off).
Yes, this is a fresh twist to the traditional trailer - see for yourself.
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